Ulsan Hyundai joins hands with IKEA Dongbusan to take a picture of Sweden’s Rubiksson joining the team, attracting attention.
Starting with Joo Min-kyu’s joining a ship at the Ulsan Coast Guard this winter, Ulsan is once again attracting attention with interesting ‘official photos’. Ulsan and home furnishing retailer IKEA harmoniously blended ‘blue and yellow’, the representative colors of each company’s emblem and logo, into the pictorial through the arrangement of props and location selection. In addition, Ulsan planned the shooting so that the colors and devices in the pictorial remind people of Sweden, the root of Rubik’s Hand and IKEA.
With the cooperation of IKEA Dongbusan, Ulsan modified and attached the product manual and price tag to each trophy appearing in the pictorial. A large banner announcing the new product created an atmosphere welcoming the joining by putting explanations and photos of Rubik’s Hand. According to the body size of Rubik’s Hand, IKEA co-workers’ clothes and name tags were prepared, and cooperation with co-workers was made to use the store as closely as possible to the actual business situation. In particular, 헤라카지노 a fan from Ulsan appeared in the video, adding meaning to ‘the first meeting between fans and Rubik’s Hand’.
Rubiksson’s transfer to Ulsan is also of interest to Swedish soccer fans. Attention is focusing on whether Rubiksson, who started with the 7th division, played an active part in the prestigious 1st division team and was even nominated for the national team, will succeed in his first overseas challenge.
Rubikson said, “I felt like a special player with the only official shooting. Above all, he met his fans and gained great motivation before starting the field training.” Volkert van Köhlen, manager of IKEA East Busan, said, “I am delighted to be able to support Rubik’s Hand in Korea as it marks its new beginning based on IKEA’s roots in Swedish culture. I look forward to the performance of Ulsan and Rubikson in the 2023 season,” he replied.
Following the self-produced documentary ‘Blue Wave’, the Ulsan club plans to present official photos, which have been established as signature content, in connection with various themes, subjects and players in the future.